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Wednesday, September 3, 2025

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Carz4elites, Michelle Classic Brand showroom offers Nigerians affordable fairly used cars

In order to ensure that Nigerians get the best quality of fairly used cars, the management of Car4elites and Michelle Classic Brand have formed a partnership deed with the launching of first of its kind showroom at Agidingbi, Ikeja to provide Nigerians who cannot afford brand new cars owing to the high cost of exchange rate and inflation ravaging our economy.

This partnership becomes necessary because of the experience both companies have gained over the years while importing fairly used cars abroad.

Speaking during the launching of the showroom, the Managing Director/CEO, Carz4Elite, Fure Ukueku said, “We have been in the business since 2013 and we source the cars directly from the US. We have representatives in the US who test the cars before we import. One of the things we do is to carry out diagnostic scan on the car. Every car in the US has data already which can be accessed anywhere in the world. Also, we ask for car fact report which contains every information about cars as long as it is in the US – if it is involved in a car accident, etc. We also do a video evidence to drive the car before we import from US”.

According to Ukueku, the essence of this partnership is to service Nigerians better and to ensure they enjoy the best quality of fairly used cars in the country. “This partnership will ensure that Nigerians enjoy cars of their choice, such as Mercedes, Lexus, Toyota brands, Fords, Hyundai motors etc”, he said.

In addition, the Managing Director, Michelle Classic Brand, Mr Ovie Ogburogho said, “today we are launching our brand, Marccek Classic brand, and I’m very happy about the launching because we are collaborating to start a business. We are into car sales of all kinds, fairly used and locally used. And as you can see this envionmnt, Ikeja is a big car show, whatever car you need you will get it here.

On service after delivery, Ogburogho said that “the truth remains that before our cars leave the lot, the customer has to do proper check with their devices, engineers to see if they are satisfied with the car and after a thorough checking before they can decide to buy. We have experience in this business and customers don’t regret buying from us. With this collaboration, we intend to expand the business to deliver quality service to Nigerians”.

Moreso, the CEO, Krizola, Christopher Odigie, said, “we deal in importation of cars, we also do clearing and procurement at the same time. For this partnership we are witnessing today, I can see it is going to move on well, because Fure is someone who is very motivated. I have known him for a couple of years, and whatever he determines to do, he gets it done”.

On the business of imporant, Odigie said, “It’s a competitive market right now, but like I said, every seller has his buyer. I’m sure everyone has his clients at the best time. But if you must keep your clients, you must do a lot customer service, be able to go out and reach out your clients. Customer satisfaction is very important, and also the quality of product you are giving out matters. I’m sure he knows when to make the right choices”.

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